Our versatile jute rugs are perfect for creating intimacy and defining a space. Their natural, chunky texture creates a cosy feel in living, dining and bedrooms alike. Quite frankly, we can’t get enough of them!
But what exactly makes this jute stuff so special? Well, we’re glad you asked!
Also known as “the golden fibre” due to its gorgeous lustre, jute is a long, soft, shiny and incredibly versatile vegetable fibre. With its anti-static, insulating and moisture regulating qualities combined with its natural strength and flexibility, jute is one of the world’s most important and widely-used vegetable fibres – second only, of course, to cotton.
Jute is mainly grown and harvested by about four million small farmers in Bangladesh and India. The industry creates jobs that support hundreds of thousands of workers and their families – from harvesting the raw materials to processing the yarn, to creating the finished products.
All our beautiful jute rugs are expertly woven by highly skilled weavers on a hand loom. These weavers utilise a variety of traditional techniques to create the timeless designs you see proudly displayed in-store and here on our website.
To see, feel and personally test out our gorgeous range of jute rugs (in a variety of colours and sizing options), be sure to visit us in store. Our friendly and experienced staff will be happy to help you choose just the right pieces to create a brand-new look for your family home.